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231.

Programs like Star Trek: Voyager and Baywatch are created expressly for sale to individual stations in individual markets. They are examples of programs produced for ________ syndication:

A.	Non-duplication	B.	First-run
C.	Primary	D.	None of these

232.

The most successful convergence of television with the Internet has been its power to allow users to:

A.	Check business news reports at work	B.	Search for video material of special events
C.	Program their VCR's more easily	D.	None of these

233.

A pseudoevent is:

A.	An event staged specifically to attract public attention	B.	Never covered as actual or real news
C.	Considered unethical by public relations practitioners	D.	None of the above

234.

Which of the following is not a stage in the history of public relations?

A.	The modern technological era	B.	Advanced communication
C.	The propaganda-publicity stage	D.	Early two-way communication

235.

With the publication of, public relations pioneer Ivy Lee moved the focus of his profession from primarily dispensing publicity to providing information:

A.	Declaration of Principles	B.	Seven Rules for Effective PR
C.	Man in the Gray Flannel Suit	D.	Public Relations Control Act

236.

The public that PR professionals serve through company newsletters, social events, and internal and external recognition of superior performance is:

A.	The media	B.	Employees
C.	Stockholders	D.	Communities

237.

Among the many publics with whom PR professionals interact are ______ . They are served through press packets, briefings, and facilitating access to organization newsmakers in order to build trust and, goodwill:

A.	The media	B.	Employees
C.	Stockholders	D.	Communities

238.

Public affairs is a public relations activity that consists of:

A.	Interacting with officials and leaders of the various power centres with whom a client must deal.	B.	Getting media coverage for clients
C.	Large-scale campaigns designed to move or shape opinion on a specific issue.	D.	None of these

239.

Jang was the first to start its publication from:

A.	Karachi	B.	Lahore
C.	Peshawar	D.	Rawalpindi

240.

Jang started its publication in:

A.	1938	B.	1939
C.	1940	D.	1941