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CSS :: Journalism Past Papers MCQs


711.  Credit line means:
A. Creator of verbal portion of advertising messages. B. It means the line rules used to form a box in display.
C. A line giving the name of the writer of a story or article. D. None of these

712.  Crop means:
A. Creator of verbal portion of advertising messages. B. It means the line rules used to form a box in display.
C. To cut down a photograph or a plate in size. D. None of these

713.  Cross line or Crosshead means:
A. To cut down a photograph or a plate in size. B. The time by which a copy of newspaper is required for publishing and printing.
C. A single line heading placed in the text of a story and centered in the column width. D. None of these

714.  Deadline means:
A. To cut down a photograph or a plate in size. B. A line at the beginning of a news article giving the date and place of origin of the news dispatch.
C. The time by which a copy of newspaper is required for publishing and printing. D. None of these

715.  Dateline means:
A. To cut down a photograph or a plate in size. B. A line at the beginning of a news article giving the date and place of origin of the news dispatch.
C. The time by which a copy of newspaper is required for publishing and printing. D. None of these

716.  Banner Advertising is a type of advertising related to:
A. Outdoor Advertising B. Interactive Advertising
C. Corporate Advertising D. None of these

717.  The Public Relations Department which covers the activities of Provincial Government is:
A. PID B. DGPR
C. ISPR D. None of these

718.  Hamsafar is house journal of:
A. Daewoo B. Pakistan Railways
C. PIA D. None of these

719.  Sultan Lakhani is the Chief Editor of:
A. Daily 'Dawn' B. Daily 'The News'
C. Daily 'Nation' D. None of these

720.  The book 'Process and Effects of Mass Communication was written by:
A. Denis McQuail B. Wilber Schram
C. Joseph Ascart D. None of these




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